Speed Optimisation.

Speed Optimisation is so important for so many reasons. User experience, a ranking factor of major search engines, and it separates the average sites from the well developed websites.



Speed Optimisation.

Ever heard that expression a quick game’s a good game? The same can be said about a website. A website is taking longer than a couple of seconds to load, it’s not – sorry to break it to you – a good website. As a general rule, 3 seconds is pushing it… aim for far faste and consider your speed optimisation.

Why is a fast load time so important?

There are two key reasons speed is absolutely essential to your website.

  1. A quick loading website is more likely to keep customers hanging around to see what you have to say. Attention spans are really short these days and if your page hasn’t loaded in an instant, potential customers aren’t going to wait. Think about it – you’ve probably given up on many a website yourself. How many windows have you closed because they were taking too long to load? You probably decided the website was broken, or clicked on another tab in the meantime and forgot to come back. If your website loads instantly, you reduce the risk of losing customers before you’ve even had a chance to show them what you’ve got.
  2. A fast website means better SEO. Search engines, particularly Google, recognise that speed is super important to customers. And since they want to offer people the best possible user experience, they give preference to faster websites when it comes to loading search results. So, in short – if your website isn’t loading quickly you’re messing up your SEO.

The good news is, website speed can be fixed and, with the right techniques, your website will be operating at lightning speed in no time at all. But once that speed has been increased, it also needs to be maintained.

How fast should your website be?

The faster the better. As a general rule, three seconds is pushing it. Anything longer, forget about it.

How can I help you optimise your website’s speed?

I offer professional speed optimisation services that will:

  1. Assess the speed of your website
  2. Diagnose what’s causing your website to load slowly
  3. Implement fixes to get your website loading as fast as possible

These services include:

  • A speed analysis conducted on GTmetrix
  • A speed comparison between you and your main competitors (because everyone wants to be better than their competitors, right?)
  • Image optimisation to reduce the file size and serving of your scaled images without interfering with their quality

And then a whole bunch of technical things like deferred JavaScript parsing, minification of CSS, JS and HTML, and browser cache leveraging.

I’ll then produce another speed analysis once I’ve finished, so you can compare the before after. Like a speed optimisation makeover for your website, if you will.

Website Creation

The perfect website doesn't just appear with magic fairy dust. It takes a great idea, careful planning, and a brilliant developer. When you hire Ben Ryan to create your business website, online store or viral blog, you get just that. I make sure every site I build is SEO savvy, Speed Optimised, and ready to go.

Find Out More

Marketing Strategy

According to Live Internet Stats, there is over 1.1 trillion websites in the world, and more then 4 trillion Google searches in a single day. Your website needs to found amongst this chaos and the only way to do so is with a solid Marketing Strategy. Want to know more about how your business can increase revenue?

Find Out More

Website Creation

The perfect website doesn't just appear with magic fairy dust. It takes a great idea, careful planning, and a brilliant developer. When you hire Ben Ryan to create your business website, online store or viral blog, you get just that. I make sure every site I build is SEO savvy, Speed Optimised, and ready to go.

Find Out More

Marketing Strategy

According to Live Internet Stats, there is over 1.1 trillion websites in the world, and more then 4 trillion Google searches in a single day. Your website needs to found amongst this chaos and the only way to do so is with a solid Marketing Strategy. Want to know more about how your business can increase revenue?

Find Out More

Speed Optimisation

We live in an impatient world and statistics show that your visitors are 4 times less likely to re-visit your site if it takes over 3 seconds to load. But here's the thing, your visitors aren't the only ones who your speed affects. Part of Googles ranking factors is speed. So yes... Speed does go hand in hand with great SEO

Find Out More

Ongoing Support

The website creation is nowhere near complete just because you site is live. Wordpress and other plugins used through out the site have constant updates. You might think it is easy just to press the update button. Conflicting errors happen from some updates. You might just need some friendly advise as you grow.

Find Out More

Speed Optimisation

We live in an impatient world and statistics show that your visitors are 4 times less likely to re-visit your site if it takes over 3 seconds to load. But here's the thing, your visitors aren't the only ones who your speed affects. Part of Googles ranking factors is speed. So yes... Speed does go hand in hand with great SEO

Find Out More

Ongoing Support

The website creation is nowhere near complete just because you site is live. Wordpress and other plugins used through out the site have constant updates. You might think it is easy just to press the update button. Conflicting errors happen from some updates. You might just need some friendly advise as you grow.

Find Out More

Ben Ryan’s
Website Creation Process.

1 I work closely with my customers from all over the world to make sure they get the website that best portrays their values and services. A meeting is scheduled at the very beginning - not only is it to set out the clear goals for the website, but to make sure you're happy to work with me and visa versa.


2 Once the website is both designed and developed, you need a steady stream of customers rolling into your website. This is where the Marketing Strategy comes into play. There is no use having a stunning and functional website if it never gets viewed by the people that matter.


3 By this stage, you have a beautiful website. Thousands of new customers are attracted to your products and services every day. Ongoing support is whats needed. To keep your website current and not stale, we need to stay up-to-date with the latest trends and standards.

The brands
I trust and respect.


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